Jürgen Spitzmüller

Jürgen Spitzmüller, (c) Barbara Mair

(c) Barbara Mair

Full professor (chair of Applied Linguistics) at the University of Vienna, Department of Linguistics.

1994 to 2000: Studies of German philology and history, University of Freiburg/Breisgau
December 1996  to  March 2000: Undergraduate scholar of the Studienstiftung des Deutschen Volkes
May 2000: State examination (1. Staatsexamen) in German philology and history
October 2000 to December 2003: Ph.D. scholar of the Studienstiftung des Deutschen Volkes
February 2004: Ph.D. conferral (Dr. phil., University of Freiburg/Breisgau, Faculty of Philology; main thesis supervisor: Prof. Dr. Jürgen Schiewe)

January 2003 to August 2007: Research assistant at the University of Zurich, Department of German Studies, chair of Prof. Dr. Christa Dürscheid
February/March 2007: Visiting scholar at the Gakushuin University, Tokyo
September 2007 to February 2015: Senior research assistant, University of Zurich, Department of German Studies
April to October 2012: Visiting professor for media linguistics at the University of Hamburg, Department of German Studies I and Department of Media and Communication.
March 2013: Conclusion of the Habilitation procedure at the Faculty of Arts of the University of Zurich
May 2013: Appointment to the state of a Privatdozent at the University of Zurich (Venia Legendi for German Linguistics)
March to June 2014: Visiting professor for Sociolinguistics and Discourse Analysis at the University of Vienna, Department of Linguistics.
As of March 2015: Full professor (chair of Applied Linguistics) at the University of Vienna, Department of Linguistics.

Research foci
Discourse analysis, language ideologies, metapragmatics, multimodality, visual communication, scriptal and media communication

Select Publications

  • 2005: Metasprachdiskurse. Einstellungen zu Anglizismen und ihre wissenschaftliche Rezeption. Berlin/New York: de Gruyter (= Linguistik  Impulse & Tendenzen 11). [= PhD. Thesis]
  • 2006 (with Christa Dürscheid, eds.): Zwischentöne. Zur Sprache der Jugend in der Deutschschweiz. Zürich: Verlag Neue Zürcher Zeitung.
  • 2006 (mit Christa Dürscheid, eds.): Perspektiven der Jugendsprachforschung/Trends and Developments in Youth Language Research. Frankfurt/M. u.a.: Lang (= Sprache – Kommunikation – Kultur. Soziolinguistische Beiträge 3).
  • 2007 (with Kersten Sven Roth, eds.): Textdesign und Textwirkung in der massenmedialen Kommunikation. Konstanz: UVK.
  • 2007: Graphisches Crossing. Eine soziolinguistische Analyse graphostilistischer Variation. In: Zeitschrift für Germanistische Linguistik 35 (3), pp. 397–418.
  • 2007: Staking the Claims of Identity. Purism, Linguistics and the Media in post-1990 Germany. In: Journal of Sociolinguistics 11 (2), pp. 261–285.
  • 2010 (with Spiros A. Moschonas): Prescriptivism in and about the media: A comparative analysis of corrective practices in Greece and Germany. In: Sally Johnson/Tommaso M. Milani (eds.): Language Ideologies and Media Discourse: Texts, Practices, Politics. London: Continuum Press (= Advances in Sociolinguistics), pp. 17–40.

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